Jim Gazzolo column: Winning is the best gimmick

Having built it not once but twice, it is time to see if the fans will really come.

The Legacy Center is McNeese State’s basketball showcase, an arena designed in hopes of turning around a pair of struggling programs.

Making McNeese basketball meaningful was the goal. However, with the best court in the conference it has also put a spotlight on the Cowboys and Cowgirls.

Adding to the attention was becoming the home for the Southland Conference postseason tournaments for the near future.

That put a target on the teams as well.

While there have been some big moments and even a few sellouts in the 4,242-seat facility, the complete turnaround has yet to take place.

Nobody said it was going to be easy. McNeese has never been a hot spot for basketball, but with increased investments and greater interest, the clock is ticking.

With all that has happened it might not be fair to either group considering how bad things have been within the programs through the years, but with more eyes watching, the pressure is on.

Both the Cowboys and Cowgirls are coming off extremely tough pre-conference schedules and have scuffled with each winning three games.

Injuries and illness have played a part in those struggles, but on Saturday an old year ends with fresh opportunities for both.

Each team opens SLC play with higher than usual hopes. However, when the teams take the court in Beaumont, Texas, on New Year’s Eve, there is a greater sense of urgency.

Athletic Director Heath Schroyer, himself a former basketball coach at McNeese, has made it clear that winning is the next step to his department’s total rebuild.

It is what he himself was brought here to do.

In Lynn Kennedy’s first season last year, the Cowgirls did show progress, finishing fourth in the regular season but flaming out in the conference tournament.

But it is the Cowboys where interest must grow. The McNeese men have had decent moments, but four games against Top 25 teams has made it tough.

They have beaten Lamar already this season so Saturday’s contest should be a solid indication what the conference season might look like.

There is no question the Cowboys need to show improvement in John Aiken’s second season. But what that improvement is exactly is tougher to say.

The Cowboys must be better than their seventh-place, four-win conference performance last year. The Cowboys did win a tournament game, though.

Winning games is the only thing left for McNeese’s basketball programs. The arena and investments are in place.

But winning, in the end, is the only thing that makes any real difference.

The rest is window dressing.

Jim Gazzolo is a freelance writer who covers McNeese State athletics for the American Press. Email him at

jimgazzolo@yahoo.com

SportsPlus

Crime

12/26: Calcasieu Parish Sheriff announces arrest list

Local News

Louisiana pension fund posts $1.5B growth, 14% return in fiscal year

life

PHOTO GALLERY: A Panorama Music House Christmas

Crime

Louisiana residents list crime as one of state’s most pressing issues

life

Party like it’s 2025: Hot spots to ring in the new year

life

‘Strange’ crew: Local talent brings sci-fi atmosphere to movie

Local News

Fate of Trump’s Cabinet picks unclear

Local News

Trump vows to pursue executions after Biden commutes most of federal death row

Local News

Local doctor says CVS policy punishes rural residents

Local News

In a calendar rarity, Hanukkah starts this year on Christmas Day

Jim Beam

Jim Beam column:Prophets told us He was coming

life

Guest column: ‘My King and my God’ — the true meaning of Christmas

McNeese Sports

Barbie returning to McNeese

life

Port Wonder set to open in February

Crime

12/24: Calcasieu Parish Sheriff announces arrest list

Football

Scooter Hobbs column: What to get for the athlete who has everything?

Local News

Heavy travel day off to a rough start after American Airlines briefly grounds all flights

Local News

Louisiana often holds inmates past their release date, DOJ lawsuit claims

Crime

12/23: Calcasieu Parish Sheriff announces arrest list

Local News

Where’s Santa now? NORAD’s Santa tracker was a Cold War morale boost. Now it attracts millions of kids

Crime

Conviction, sentence in kidnapping of 8-month-old stands

Local News

Wet, warm Christmas in SW La.’s forecast

McNeese Sports

Parker, Cowboys topple Cajuns

Local News

Sowela unveils new production studio